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Naples was established shortly after the Civil War as a seaside retreat, with homes lining the sparkling Gulf of Mexico beaches and a hotel for guests seeking a winter oasis for relaxation, fishing, hunting, golf and other leisurely pursuits.
 In recent years the town has grown rapidly due to its natural beauty, mild weather and reputation as a favorite getaway for the rich and famous. Today, boutiques and art galleries line Fifth Avenue South, Naples Downtown Mainstreet. Just a few blocks away, Third Street South provides even more elegant shopping and dining. Beachside resorts, as well as numerous hotels throughout the Greater Naples area, provide a wide variety of choice for accommodation, from five star elegance to value priced properties.
Miles of white sand beach provide a backdrop for fun in the sun and glorious sunsets. Nighttime activities are abundant as well, from fine dining to live theater and concerts. The arts and culture flourish with 100 art galleries, including those at the renowned Naples Museum of Art and Philharmonic Center for the Arts.
Nestled between the glistening waters of the Gulf and the subtropical splendor of the Everglades, nature lovers can enjoy Naples' posh amenities and explore natural treasures, all in the same day. Golfers know of the 90 highly acclaimed courses that make this an undisputed haven for great golf. Some of the area's most exclusive private club courses are accessible to guests at affiliated hotels, and an excellent selection of public courses provides challenges for every level of golfer.
Many anglers flock to Naples for legendary fishing for tarpon, snook and redfish in the backcountry and grouper and snapper in the Gulf. Watersports enthusiasts find all kinds of exciting action along the coastline.
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